Heatmaps and session recordings are powerful tools for understanding user behavior. They let you see how people move, click, and scroll across your website.
These insights reveal hidden obstacles that stop visitors from converting.
And here’s where most businesses go wrong...
Running great ads is not enough. It was never enough, but today, it's even more important to focus on your landing pages.
Why? Because even the best ads can't save a poorly designed page.
So, what’s the fix?
By analyzing visual data, you can spot specific issues and fix them.
And when you do…
This makes your pages easier to use, leading to better conversions.
Continue reading...