Hi,
You’ve got thousands of users in GA4. But when it’s time to launch a campaign, Google Ads shows a tiny fraction. What gives?
It’s not a bug—it’s the byproduct of strict ad consent rules, syncing delays, device fragmentation, and policy filters that quietly block users from your reach.
Most marketers don’t realize how much targeting power they’re losing until it’s too late.
If you’re planning retargeting campaigns based on GA4 alone, you could be missing up to 90% of your actual reach. Want to know exactly why the numbers don’t match—and how to fix it?
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