One of my favorite quotes: “If you really want to do something, you'll find a way. If you don't, you'll find an excuse.”

Are you closely following all the Google Ads updates?

You should be...

But I get it. It's easy to get lost in all the information flow. I'm no exception.

So, I thought I would take some time and address a couple of new updates that will probably impact all advertisers.

• RSA's headlines as sitelinks
• PMax negative keywords
• Display Network updates
• PMax lifecycle features
• PMax road map for 2025

​Continue reading...​

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