THIS WEEKS POST

Hi,

In my latest post, I will discuss Search engines in PMax campaigns. I received a few questions via email and then Googled a bit, and it seems that not everyone understands how search engines work or if they are needed at all.

• What are Search themes?
• How do they work?
• Impact on Search campaigns
• Best practices
• Keywords vs. Search themes

​Search Themes in PMax: what you need to know​

🎥 NEW ON YOUTUBE

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Other videos:

• ​Use Search Term report like a seasoned expert​
• ​How to use Custom Columns​
• ​How to fix (organic) Google Ads name in GA4?​

COOL FINDS

• Summary of everything from Meta Connect 20204. ​link>>.​
• If you're using Instagram, make sure there is no watermark on the video. Link>>​
• Tik Tok launched Search ads in the US. Link>>​

NEWSLETTERS I READ

• The Story Grid. How to write stories readers love. Link>>​
• BookBub. Free & Discounted Bestselling Ebooks Link>>​
• Stand The F*ck Out Link>>.​

THAT'S IT FOR TODAY

Before you go: Here are 2 ways I can help

​The Google Ads Playbook - If you’re a business owner, employee, or freelancer, this might be the book that will change your game.

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